Revenue teams that automate signal-to-action with Avina
PROBLEM
Every Minute You Wait, a Competitor Moves First
Buying signals have a half-life. When a target account spikes intent or a champion changes jobs, you have hours, not days, to act. Without automation, those critical moments sit in a queue while your competitors reach out first.
Signals go unactioned
Intent data fires across your stack every day: web visits, job posts, champion moves. But without automation, most of it sits in a dashboard no one checks.
Response time kills deals
A pricing-page visit is stale by the next day. Manual triage and CSV exports add hours of latency between signal and outreach.
Workflows are duct-taped together
RevOps rebuilds the same logic across Outreach, HubSpot, Slack and spreadsheets. Signals never flow cleanly from detection to sequence to CRM to ad audience.
SOLUTION
From Signal to Action in Minutes
Design no-code workflows that capture intent the moment it happens, qualify it against your ICP, and route it to the right rep or sequence - so your team acts while intent is hot instead of chasing cold leads days later.
How Avina Automations Work
From signal detection to sequence enrollment in four steps. No code, no engineering tickets.
Trigger Automations from Any Buying Signal
Choose which buying signal starts each automation using Avina's visual builder. No code required. Trigger on:
Pricing Page Visit
Launched New Feature
Hired CRO
Clicked Ad Campaign
Series B Announced
Engaged on LinkedIn
Visited Case Studies
Job Post: SDR Manager
Champion Moved to Prospect
Filter By ICP Fit, Automated Lead Scoring and 100+ Properties
Refine which signals qualify for automation with 100+ filterable properties across CRM and enriched fields. Combine filters with AND/OR logic so only high-fit opportunities trigger action.
DE
WEB VISIT
Deel visited your pricing page
5 page views in the last 24 hours, including pricing, integrations, and API docs.
San Francisco, CA
Your ICP Criteria
Over 100 employees
SaaS / Technology industry
North America HQ
Annual revenue > $10M
Not an existing customer
Automate Email Sequences, CRM Updates and Lead Routing
Define what happens when a signal meets your conditions. Stack multiple actions per automation: sequences, CRM writes, audience syncs and more run automatically.
Enrolling in sequence
Avina
Signal detected...
S
Sarah Kim - Ramp
OU
Outreach
Routing to sequence…
Subject:Re: Scaling your payment infrastructure
Hi Sarah,
I noticed your team has been exploring our pricing and API services. We’ve helped similar fintech companies reduce transaction latency by 43%…
Prioritize and Manage All Automations
View, prioritize and control every automation from a single dashboard. Drag-and-drop to reorder priority, pause or resume without deleting, duplicate for quick variations, and edit live automations. Changes only affect new triggers.
Connect the Tools Your Revenue Team Already Uses
Avina integrates natively with the platforms your team runs on, so automations trigger actions exactly where reps work. No middleware, no broken syncs.
What our customers are saying.
Revenue teams use Avina automations to cut response time, eliminate manual ops work and convert more intent into pipeline
"In sales, it's all about getting more quality at-bats. Products that help do better cold outbound are faster horses; Avina's warm inbound alerts is a car."
Ethan Pope
VP RevOps
"We've been using Avina for quite some time at ShipAngel and are thrilled with its capabilities. Our customer outreach has been transformed with it."
Liam McKiernan
Marketing
"Avina delivers real-time signals on key accounts: activity, context, and insights our reps can turn into action. Right persona. Right time. Right message."
Axel Billaud
Revenue Operations
Frequently asked questions.
What types of signals can trigger Avina automations?
Avina lets you trigger automations from a wide range of buying signals including website visits, custom AI signals, new hires, job postings, champion job changes, re-engagement activity, ad interactions and social media posts. Each signal type can be selected as a trigger using Avina's visual builder with no code required.
How do I filter which signals trigger an Avina automation?
Avina provides more than 100 filterable properties across two categories: CRM fields such as account owner, pipeline stage, deal value, industry and lead source, plus calculated and enriched fields such as ICP fit score, company size, revenue, time since last contact and technology stack. You can combine filters using AND/OR logic in Avina to create precise automation criteria.
What sales automation actions can I create with Avina?
Avina supports several action types including email sequence enrollment through Outreach, Salesloft, Apollo, HubSpot and Instantly. Avina automations also create leads, contacts, accounts or companies in your CRM, route signals to ad audiences, marketing lists or labels for segmentation, and send data to any external system via webhook integrations.
How do Avina automations work with my CRM?
Avina connects directly to Salesforce, HubSpot and Attio. When buying signals trigger Avina automations, they can automatically create leads, contacts, accounts and companies in your CRM. Avina automations also add signal data to existing records, update fields and trigger native CRM workflows without any manual data entry.
Do I need coding skills to build automations in Avina?
Avina's visual automation builder uses a no-code, drag-and-drop interface that anyone on your team can use. Building an automation in Avina takes three steps: select your trigger signal, add filters to narrow the conditions and define the actions that execute when conditions are met.
Can Avina send automation data to external systems?
Avina supports webhook actions that send signal data to any external system including Clay tables, enrichment tools and custom APIs. Avina also integrates natively with Zapier and Make for additional workflow flexibility. Webhook support makes Avina flexible enough to fit into any existing tech stack.
What happens when multiple Avina automations could trigger for the same signal?
Avina lets you set automation priorities using a drag-and-drop interface in the dashboard. When multiple automations could fire for the same signal, Avina runs the highest-priority automation first. Conflicting lower-priority automations are suppressed to prevent duplicates from entering your system.
How quickly do Avina automations execute after a signal is detected?
Avina automations execute in real time the moment Avina detects a qualifying buying signal. There is no batching or delay, so your team's response happens immediately. Avina ensures you engage prospects while intent is at its highest.
Can I pause or test Avina automations without deleting them?
Avina lets you pause or stop any automation from the dashboard without deleting it, and resume when you are ready. You can edit existing Avina automations at any time, and changes only apply to new triggers rather than retroactively. Avina also lets you duplicate automations to quickly test different variations and approaches.
Start Your Sales Process Automation Today
Start with one trigger, one filter and one action. Ship it in minutes, then layer on complexity as your playbook evolves.