# Revenue teams that turn anonymous traffic into pipeline with Avina

## Your Warmest Leads Are Leaving Without a Trace

Prospects browse your pricing, read case studies, explore features, then vanish. No name, no email, no follow-up. Every anonymous visit is a warm lead your sales team never knew existed.

### 98% of visitors are invisible

Your site generates traffic, but almost none of it converts to known contacts. Warm buyers research anonymously and disappear before sales ever knows they existed.

### Competitors follow up first

While your visitors browse anonymously, competitors with real-time visitor identification are already reaching out. The rep who follows up first wins the deal.

### Marketing spend goes to waste

You invest in content, ads, and SEO to drive traffic. But without identifying who visits, you can't capture the pipeline sitting on your site or measure true buyer engagement.

## From Anonymous Traffic to Closed Deals

Identify visitors in real-time, track exactly what they engage with, enrich their contact data across multiple providers, and automatically route high-intent prospects to your sales team.

### Identify Exact Individuals, Not Just Company Names

Avina's X-Ray Pixel reveals the person behind every visit: name, email, title, and company, not just a generic IP-to-company match. Know exactly who on the buying committee is researching your product. Learn more ›

[Try for free →](https://app.avina.io/signup)

### Live Signals

- **WEB VISIT**  
  Sarah Chen, VP of Product, from Notion explored pricing 4 times this week  
  San Francisco, CA · Series C

- **WEB VISIT**  
  James Park, Head of Engineering, from Figma explored API integration docs  
  San Francisco, CA · Enterprise

- **WEB VISIT**  
  Maria Lopez, Director of Ops, from Linear returned to the site after 90 days  
  San Francisco, CA · Series B

### Automatically Route High-Intent Visitors to Sales

Visitor reads pricing, highlights ROI section, screenshots comparison chart. Avina identifies them, enriches their data, and adds them to a high-intent sequence. Sales gets an alert with full context of what they engaged with. Learn more ›

### What our customers are saying.

Revenue teams use Avina to turn anonymous website traffic into qualified pipeline and booked meetings

> “In sales, it's all about getting more quality at-bats. Products that help do better cold outbound are faster horses; Avina's warm inbound alerts is a car.”  
**Ethan Pope**, VP RevOps

> “We've been using Avina for quite some time at ShipAngel and are thrilled with its capabilities. Our customer outreach has been transformed with it.”  
**Liam McKiernan**, Marketing

> “Avina delivers real-time signals on key accounts: activity, context, and insights our reps can turn into action. Right persona. Right time. Right message.”  
**Axel Billaud**, Revenue Operations

## Frequently asked questions.

1. **How does Avina's website visitor identification work?**  
   Avina's X-Ray Pixel uses a lightweight JavaScript snippet to track visitor behavior and identify individuals through a consumer data network. Avina captures contact information including name and email for approximately 20% of anonymous traffic. All identified leads have opted in through the data network, so your team works with compliant, actionable contacts from day one.

2. **What visitor behavior does Avina track on my website?**  
   Avina tracks page views, time on page, scroll depth, text highlights, copy and paste events, screenshots, CTA clicks and any custom interactions you define.

3. **Does Avina identify companies or individual people?**  
   Avina identifies exact individuals, not just company names.

4. **Does Avina replace RB2B, Vector, Clearbit etc.?**  
   Avina bundles RB2B, Vector, Clearbit and additional enrichment providers into a single waterfall enrichment pipeline.

5. **How quickly does Avina identify website visitors?**  
   Avina identifies website visitors in real time as they browse your site.

6. **Does Avina require cookies to track anonymous website visitors?**  
   Avina does not require cookies to track anonymous website visitors.

7. **What integrations does Avina's visitor identification support?**  
   Avina integrates natively with HubSpot, Salesforce, Slack, Outreach, Salesloft and any tool that supports webhooks.

8. **How do I install Avina's visitor identification pixel?**  
   Avina's X-Ray Pixel installs as a lightweight JavaScript snippet via Google Tag Manager, WordPress, Shopify or manual installation.

## Stop Losing Leads to Anonymous Traffic

Install the X-Ray Pixel in minutes and start identifying your warmest visitors today.

[Book a demo](https://cal.com/avina/demo) [Try it free](https://app.avina.io/signup)